Businesses, big and small, these days are all accrediting their success to technologies like Artificial Intelligence, Machine Learning, or Big Data etc. Adapting new technologies for business has been a mantra of success since the beginning of time. And it remains the same even now. Whether you are a big multi-store retail chain owner, or a small shop owner in the neighborhood, adopting new technology for your business can certainly put you ahead of the curve.
Some of these technologies you might even have experimented with or at least would have contemplated at least once.
So, what happened?
We understand. Naysayers will always be there. Whether you are implementing new technology to your business, or just extending the porch outside. The naysayers are always there. In case of technology though, their job gets a tad easier with statements like
“Oh, but AI is not for everyone”, “Oh, but do you have the tech expertise in the field of big data or machine learning.”
And your answer to all those statements, whether you have an expertise in any of those technologies or not, should be
“I don’t need, the expertise.”
Yes, you certainly do not need. Leveraging the power of AI or machine learning for your business is not as complicated as you think. And we will tell you how.
Here are a few ideas that will help you leverage the power of AI on a shoestring budget.
Build A Bot –
Whether you are looking for customer support or employee engagement, implementing a bot can help you a lot. Building a bot is also the easiest way to get a taste of the AI world. There are platform’s out there that will help you build a simple company chat-bot and integrate it into your business, for whatever need you might have. An AI bot build specifically to meet your customer support requirement will keep your business 24×7 accessible and help customers with their inquiries, even when you are not there to answer the questions in real time. This is a huge addition for any business, especially in times like this where customers are incredibly impatient. Even consumers have accepted bot support with open arms and have started loving them.
According to a study, almost 85% of all customer interaction by the year 2020 will be managed without any human intervention. Having a friendly informative bot for your business will not only make your customer happy and engaged but also will free up a lot of time for your employees, allowing them to focus their energy on other unique and challenging tasks. Even if you are looking to boost employee engagement you can integrate a bot to answer the simple HR related queries, ease up the on-boarding process, or just to help employees get answers on the fly. There’s so much you can do with just a simple bot integration.
SaaS (Software-as-a-service) based AI-Ready Platforms –
Even if you do not have a huge data warehouse or even the budget to go for an infrastructural overhaul, you still can use smart applications and technologies that use artificial intelligence at their core.
SaaS based AI-ready platforms such a Taglr are great cost-effective entry points for small businesses in the world of AI. These AI-ready solutions help you get advanced technological solutions for your business on a budget. Within minutes you can get your business listed on Taglr and leverage the power of advanced data analytics, machine learning, and artificial intelligence to take your business to your customers.
We all have already been using the AI solutions offered by Facebook and Google for our online marketing campaigns. Just like digital marketing, listing your business on product discovery platforms like Taglr can also open up various new avenues to showcase your products to potential customers.
Finally, to sum things up, if you are looking to integrate AI into your business, you aim should be to find applications that align well with your business aspirations. Whether you are looking for customer engagement, online marketing, or just to take your business to millions of shoppers in the online shopping universe, you must think through, define the business goal and the get the applications that best aligns with your business goals
With strong and powerful AI tools available at your disposal, whether you are planning to integrate AI-powered functionality to your business now or sometime down the road, it’s very important to understand your business goals and identify what will match with them perfectly. ')}